Keith Meehan Creative

10-1/2" x 24” quad-fold capabilities brochure

Creative Director / Art Director / Copywriter / Graphic Designer / Photographer / Print Production Artist / Account Manager

As part of an integrated marketing communications initiative for O’Connell Electric Company (a U.S. Top 50 electrical contractor) I developed numerous print collateral pieces including these brochures and business cards for the company’s wind and solar renewable energy divisions.

Creative Director / Art Director / Designer / Print Production Specialist / Account Manager

Metal Center Rochester was looking to differentiate themselves from over 20 competitors in the immediate region.  They began by offering customers a host of value-added services and we topped things off by giving the company a white-collar branded look to further set them apart from others in the penny-pushing blue collar metals industry.

Print Production:
This sales tool was a print designer’s dream and a pressman’s nightmare. The 24-page wire-bound brochure boasted eight spot colors including a metallic silver and two blacks, two varnishes, vellum sheets front and back with an embossed cover. Our printer ran test runs for several sets of ink curves to get the metallic ink balance just right.

Graphic Designer / Copy Editor

This gatefold product line brochure for WJB Bearings is a monster measuring 11-inches tall by 34-inches wide.

Creative Director / Copywriter / Graphic Designer / Photographer / Illustrator (Map) / Print Production Artist / Account Manager

This 16” x 18” double quad-fold brochure for the township of Victor, New York incorporates several brand consistency elements I established for the town across several projects.

Art Director / Graphic Designer / Copy Editor / Account Manager

Designed for Brand Velocity, this sell sheet was part of a larger brand refresh and update of the company's marketing collateral materials where new brand graphics and imagery were established for the company.

Creative Director / Copy Editor / Graphic Designer / Illustrator / Print Production Artist / Account Manager

As part of a rebranding initiative for a local dental practice I developed several targeted direct mail pieces, a unique die-cut business card and a series of print ads.

This product brochure and direct mail post card for Forbes Custom Products featured new and expanded lines and capabilities for the company. In addition to the layout I took the tabletop photography which needed to align with an existing image library that the company maintains.

Graphic Designer / Copywriter & Copy Editor / Photographer / Print Production Artist / Account Manager

Developed this Community Welcome Packet for the Town of Victor. Another goal for this piece was to establish brand consistency elements which could easily carryover to future communication pieces, a few of which are represented elsewhere in this online portfolio.

Art Director / Print Production Artist

This piece for Genesee Country Village & Museum began with customer provided photography and concluded with a layout that walks the reader through the living village experience at the museum.

Copy Editor / Graphic Designer / Print Production Artist / Account Manager

This brochure was created for the owners of a locally run health club to introduce their new video studio at select trade shows. I played-up the green screen aspect of the studio and utilized the customer provided low-resolution snapshots as thumbnail design elements throughout the piece.

Sell Sheet for Realtor.

Art Director / Graphic Designer / Print Production Artist

International nonprofit brand identity and brochure design.